For a business,using a virtual number can open up many opportunities. After all, there is a reason why most companies are currently rushing toward mobile telephony. Whether in terms of marketing, finance, or the very operations of an entity, everything suggests that mobile numbers are incredibly useful.

If you are a business manager, or a communications or marketing lead, this guide is for you. At Octopush, we invite you to discover how a virtual number can help you.

But first, what exactly is a virtual number?

Before anything else, it is important to understand what a virtual number is. You can only use it to your advantage if you understand its concept and how it works.

In the past, a single line had to be physically connected to a phone number. That is no longer the case. Today, it is possible to create a number without it being tied to a physical device. This is what we call a virtual phone number or virtual number.

Virtual numbers offer numerous functions that vary depending on the provider. Among other things, they allow you to redirect calls to one or more existing lines. This automatic transfer can be performed on various types of devices or applications, provided you are connected to the internet.

In our case at Octopush, the use of virtual numbers is primarily focused on SMS and conversational messaging. However, we naturally plan to expand this to include calls, WhatsApp Business, and much more very soon.

So, why should a business opt for one or more virtual numbers?

The next question is: what are the benefits for businesses using virtual numbers? At Octopush, we can give you three. Three excellent reasons to rent your own mobile line today.

You inspire much more trust in your customers with a local virtual number

What is interesting about virtual numbers is that you can choose any location. At Octopush, we provide you with access to over 33 locations around the globe. This gives you the ability to reach many countries and ensure international coverage (Note, however, that each number is tied to one specific location).

In any case, you should be aware that a local number will inspire much more confidence in your customers. If you are looking to have a conversation with your contacts, we strongly advise against using foreign numbers.

Most of the time, conversations are perceived as scams when they come from foreign numbers. To avoid this, it is in your best interest to opt for a local mobile line (which you can easily rent from us). This allows you to achieve a much higher response rate and build customer loyalty.

You have a better conversational service with your customers

One of the main advantages of using an Octopush virtual number is that you gain a powerful conversational service for your customers (and potentially your partners). At Octopush, we prioritize customer relationships as a major source of growth. That is why we pay special attention to this by offering a dedicated SMS exchange platform that streamlines your communication—communication made particularly fluid through the use of local virtual numbers.

Also, consider the fact that 98% of SMS messages are read. That is why you cannot go wrong by using this channel, which we highly recommend.

Do you want to ensure excellent conversational service with your customers in Paris? Do not hesitate to subscribe to our offers to benefit from a French virtual number.

You significantly reduce certain costs

In our view, the final advantage of using a virtual number is its cost-effectiveness. If you want to ensure seamless communication across Europe, for example, subscribing to virtual numbers is a smart choice. Firstly, because you can choose from various locations with Octopush. Secondly, because your SMS will always be billed at local rates (and never at international SMS rates).

At first glance, you might think this isn't a significant saving. But in the long run, when sending a high volume of SMS, the impact of the difference between local and international rates becomes very noticeable.

How can you get your virtual number quickly and easily?

At Octopush, renting a virtual phone number couldn't be easier.

To start, simply choose the country you want to reach (remember that we offer over 33 options, including countries in Europe, the USA, and Canada). Next, you just need to select your own virtual phone number from our available list. Finally, you'll be ready to use our specialized platform to start your first customer interactions.