SMS offers several advantages for professionals. It allows you to launch SMS marketing campaigns at a lower cost to reach your customers on their mobile phones quickly and instantly.

Send a message: to diversify your communication

SMS messaging is a tool that should be systematically considered when implementing a sales and marketing strategy. In fact, in addition to diversifying your communication methods, it allows you to achieve several goals:

• Informational goal:sending SMS to each of your customers is a discreet and personal way to keep them informed about your news, new products, or services.
• Advertising goal: sending your discount coupons or promotional offers via SMS is a discreet way to ensure the customer doesn't forget the offer, can use it directly from their phone, and stays connected to your brand.
• Prospecting goal: depending on the type of campaign, SMS can help acquire new customers by offering products that match their needs.
• Loyalty goal: SMS is a great way to build customer loyalty. For example, after a purchase, you can send them information tailored to their interests.
• Relationship goal: text messaging helps improve your customer relations. Customer service can be managed via text, allowing you to provide quick responses to your customers' issues and be perceived as a dynamic and responsive company.

Send a text: the benefits of sending messages via the web

The value of sending messages via the internet is significant. There are many affordable online solutions that allow professionals to communicate with their customers instantly. These solutions make company communication much simpler and faster. Indeed, web-based SMS sending platforms provide professionals with a quick overview of contacts to reach, as well as additional tools to create impactful SMS marketing campaigns. Beyond simplifying tasks for professionals, these solutions can go even further, such as automating tasks to save time. For example, for recurring events, there are applications that allow for systematic messaging to customers. These applications automate communication and customer relations without you having to lift a finger. Another advantage lies in the very low cost of bulk SMS sending. You can reach a large number of contacts whether they are in France or abroad, all at affordable rates! Text messages are a simple, accessible, modern, and effective way to grow your customer base, boost your image, and diversify your communication channels.

Send a text: how to send a message from the Internet?

Using text messaging has become a common practice for communicating with contacts or customers due to its simplicity, ease of use, and speed. Websites, extensions, multi-platform applications, portals... The web allows you to send texts to your customers' mobile phones at affordable rates in several ways. There are mobile apps that let you send text messages to your contacts around the world. Using this type of application means using the web instead of your mobile network, which allows you to send bulk text messages. There are many sites that offer sending solutions, either for free or at very low prices. You must create an account on the site in question before you can send texts. Your message will travel via the web. Some sites allow you to send a certain number of messages per day, or offer SMS packs. Mobile operators also provide this service. Once logged into your customer portal, you can send texts or take advantage of SMS plans from your computer. You can also send texts from your professional email account.

Sending a message: services from the Octopush platform

A professional web platform, Octopush allows companies to manage all their SMS marketing campaigns directly via a dedicated interface. After signing up with no commitment, you can manage your contact list containing each client's mobile number or import your contact file directly. Various SMS packs are available at sliding-scale prices to suit your needs. On the Octopush platform, you can:

• Create personalized messages and customize the sender ID
• Receive all replies to your texts in real time,
• Automate your text message sending with the mail to sms
• Integrate SMS sending into your software or website with the API. You can use and install it in the environment of your choice by following the tutorial available on the site. This solution allows you to communicate quickly with your customers from your own tools while continuing to benefit from Octopush's features.

The platform complies with French regulations regarding sending messages to mobile phones. Your data is protected, and the word STOP is automatically included in the body of every text message sent via the platform. Sending times and days are also regulated.